Welcome To The ISM Connect Blog
Real life and real stories directly from ISM. Helping you power what’s possible to serve fandom, innovate digital marketing and enhance fan experiences.
Minor league ballparks are getting a tech upgrade that both fans and sponsors will enjoy.
Existing in the delicate balance between added value and promotion, native digital out of home advertising is here.
Julie Giese talks with us about her work ethic and leadership style in her new role as President of ISM Raceway.
An inside peak into the best reasons to visit a NASCAR venue of the future.
We explore how to plan and optimize a digital out of home campaign for the world’s most iconic performer.
The first post in an article series titled Product Benefits, Bernie Gray, data scientist for ISM Connect, reveals the inner workings of our audience measurement capabilities.
From the wave of the internet to AI and machine learning, our CTO talks about tech trends and the future of high value venue security.
Ryan Owen runs the day to day business at ISM Connect and, by way of example, aims to build a culture where egos are left at the door.
ISM Connect COO Michael Verlatti defines success, talks digital disruption and reveals his game day mantra.
ISM works with new partner to help innovate car auction digital experience through use of smart screen displays and audience analytics.
Update around ISM progress and upcoming goals, moving quickly within a fast paced enviornment.
In 2019, ballparks will get a face lift with new digital opportunities for club programming and advertiser sponsorships on our screens.
Most entrepreneurs employ philosophies that are crucial to the way they act and are integral to creating a vision.
ISM moves into new, innovative office complex park in Doylestown office to consolidate core team and host customers.
Introducing our new CTO, who will oversee all technology at ISM Connect and identify the emerging growth company’s future needs and product development.
Michael Verlatti promoted to Chief Operations Officer, to oversee operations at ISM Connect and identify the emerging growth company’s future needs.
ISM to support rebirth of marketplace adjacent to the famous raceway through digital out of home tech.
The most technologically advanced NASCAR track, featuring our name and technology front and center.